A historic Belfast bar has announced that it could be selling pints of Guinness for less than £1 during the Europa League final next week.
The American Bar in Sailortown has said that if Tottenham Hotspur take the lead, Guinness prices will drop to just 70p, the same price as when the team last tasted European glory in 1984.
However, if Man United appear to be ahead, a pint will set punters back £4.20, just like in 2017 when they won the Europa League.
Speaking to the Irish News, co-owner of the bar Pete McCloskey said the idea stemmed from an ongoing joke between himself and business partner Tomas Gorman, who took over the pub in 2023.
“Tomas is a (Nottingham) Forest fan and I’m a Spurs fan so we’d sort of said if either of them get to the final we’d do a promotion,” he explained.
“It’s just for a bit of craic and something for the guys who have been coming into the bar and following the competition to make it a bit more interesting.”
The bar has said from the “moment the ref kicks off” they will put on a fresh keg of Guinness, the price of which will be determined by whatever side is winning. However, “when it’s done, we’re done.”
“If Spurs get ahead in the first couple of minutes that keg mightn’t last very long, so there might have to be a bit of policing,” added Mr McCloskey, who hopes the promotion will help put a positive spin on the often “touchy” subject of Guinness prices.
“Our Guinness is usually priced at £5.40 – we tried to keep it under a fiver for a long time but it just got to a point where we couldn’t afford to anymore.
“So, we thought we may as well just eat the cost on this particular occasion and hopefully it gets few people through the door.”