Tottenham’s state-of-the-art stadium has attracted a lot of attention over the last few years, and not just in terms of football.
The venue has hosted music concerts and boxing matches as well as regular NFL games since it was opened in 2019.
Now, there’s talk over whether the Tottenham Hotspur Stadium could be in line to host the Super Bowl in the next few years.
The NFL’s showpiece event attracts millions of viewers every year, and Spurs would be financially rewarded if it were held in North London.
Tottenham could earn up to £1bn
Everton’s former chief Keith Wyness – who served as CEO at Goodison Park between 2004 and 2009 and now runs a football consultancy advising elite clubs – believes that the Super Bowl could be coming to London in the next five or 10 years.
Speaking on the new edition of Football Insider’s Inside Track podcast, Wyness insisted that if the event was held at the Tottenham Hotspur Stadium, it could make the club up to £1billion.
Spurs earn around £1bn from their ground per year at the moment, so this would double their revenue.
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Wyness added that it would be great for London if it hosted the Super Bowl, and the prize for Tottenham is massive.
He told Football Insider‘s Inside Track podcast: “I can see the Super Bowl coming to London between the next five and 10 years, that’s very possible.
“When I looked at the potential economic impact around the Spurs Stadium, and if it were held there, we could be looking at somewhere between the £500m to £1bn mark just for that one game, which is a substantial situation.
“Now, if you look at that compared to Spurs, who’ve said that the whole stadium for the whole year has got an economic impact of £1bn, that’s saying that they’re almost doubling the impact of the stadium just on one game. So it’s a huge prize for London.
“The government will have to be involved in some way in helping support it because it’s such a big event. But that’s the size of the prize.
“It would be great for London. It would be great for Britain if that could happen. And I think we’d all be going crazy around Super Bowl time in February.
“That’s the size of the prize. It’s pretty big and I must admit, when I looked at it, I thought it was going to be big, but I didn’t realise it was going to be that big.”
Tottenham consider NFL investment
Meanwhile, Tottenham’s owners would be more open to a sale that would see the owner of an NFL franchise invest in the club, sources have told Football Insider.
The hierarchy at Spurs have maintained that the club is currently not for sale despite recent rumours.
There has been plenty of takeover speculation surrounding Tottenham in the past month following the departure of former executive chairman Daniel Levy.
Sources say Spurs’ majority owners ENIC would be more open to a deal with an NFL franchise owner that would see the club become part of a bigger combination of sporting assets, rather than an outright sale.